In the world of the digital marketing, video monetization becomes the challenge for publishers.
It’s a permanently growing niche where advertisers, the biggest video clients, platforms, DSPs, SSPs tend to look for more video inventory and face the lack of having enough of it.
On the other hand, publishers are limited by only in-stream pre-roll video inventory on their sites or even more, publishers can’t provide even this inventory for the market.
As a result, publishers are looking for ways to generate video inventory and start making money on it, but getting legal video content is a real challenge for them.
As a result, publishers are out of playing in video market because of lack of their video inventory. This tends to decrease their online revenues in this growing market.
Let’s see what we can offer for publishers who are going to generate more revenue and start working with video monetization.
Mediawayss Video Widget – is a free video player with legal video content for publishers, which can be placed on any page of a site.
It’s easily integrated solution, which can be customized and modified for your site demands and content.
This is one solution which has 3 options for publishers: